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About the Course





Offline Marketing for Authors: Grassroots Book Promotion

Offline Marketing for Authors: Grassroots Book Promotion

Learn how to promote your book offline using tried-and-true old school marketing. Today's social media landscape is more saturated than ever, making it hard (if not impossible) for new writers to stand out, connect with their target readers, and sell more books.

In this two hour workshop, you'll learn the essentials of 'grassroots' offline marketing from award-winning author (and old-school book promoter) Helen P. Bradley. Helen will share her real-world experiences with choosing a budget-friendly publicist, organizing a book launch and readings, generating a mailing list, and personally connecting with readers to market her debut novel, Breach of Trust, to thousands of happy readers.

Promote your book to your ideal audience with these authentic, ethical marketing tools!

IMPORTANT: Please register for this class by clicking 'Register,' then submit your payment by clicking 'Payment.' Your payment is made directly to the Course Instructor. Your registration will be confirmed when your payment is received.

If you have questions on how to register or pay for this class, please email us as at: 

TYPE: Lecture, interactive


Course fee: $35 - 50 Sliding Scale


August 17th, 2024

10AM - 12PM Pacific

(1PM - 3PM Eastern)


Online (Synchronous on Zoom)

Two hour session


All skill levels

Adults 18+

Maximum enrollment: 25 students

For specific questions about this class please email your intructor at:

Helen P. Bradley

Your Instructor

Helen P. Bradley

Helen P. Bradley’s debut novel, Breach of Trust, was released in April 2023. It draws from her experiences during twenty-seven years heading a nationally-recognized crime victim advocacy program. It’s about one woman’s fight to protect crime victims and expose corruption within the district attorney’s office that leads her on a harrowing and life-changing journey.

Helen was nominated for 2023 Georgia Author of the Year for a debut novel. She recently was voted Best Local Author and Breach of Trust Best New Local Book in Connect Savannah’s Best Of contest. More than 100 people attended her book launch and broke all sales records for the bookstore selling her books.

In August 2022, she won first place in NextTribe’s essay contest. The essay about raising her grandson was selected out of a field of 55 entries from across the country.

For a decade (pre-Covid) she mentored middle school student writers through the Deep program which was recognized by First Lady Michelle Obama ( She helped young people write their powerful stories and they, in turn, inspired her to write hers.

She’s written curricula, essays, and articles for The National Organization for Victim Assistance, The National Victim Center, and the Georgia Victim Assistance Academy. She was a journalist at two daily South Carolina newspapers and has had essays published in The Savannah Anthology, Savannah Magazine, The Savannah Morning News, and Law Enforcement Magazine.

After her victim advocacy career, she started a wedding officiant business, Savannah Simple Weddings.

Helen has a degree in English from Clemson University and earned a master’s in public administration from Georgia Southern University.

She served as a trainer for the National Organization for Victim Assistance, The National Victim Center, and numerous other organizations.

She lives in Savannah, Georgia, with her husband, teen grandson, and an antisocial rescue cat. She enjoys practicing yoga, gobbling chocolate, and reading obituaries.

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